Find out more about what's happening at Summer Discovery!
Early Admissions Deadline is 12/16! Apply & Enroll by 12/16 to Guarantee First Choice Course Placement.
Learn from top Real Madrid business leaders first-hand to understand the secret behind the incredible success of the European sports industry!
Course Description
The sports industry contributes significantly to the global economy, entertainment industries, and social integration around the world. Throughout the course, students will be able to understand the need for professionalization in the industry and how financial contributions from the sports industry stimulate economic growth, create jobs, and boost tourism, playing a vital role in many countries' economies. The program will focus on European Sports with special attention to Football Clubs and Leagues, which generate billions of dollars in revenue from various streams such as ticket sales, merchandise, broadcasting rights, and sponsorships. Additionally, students will explore how the sports industry also plays a crucial role in fostering a sense of community, examining examples like Real Madrid CF and how it contributes to social integration in the city of Madrid. Students will also have the opportunity to understand the importance of sporting events, how those events are managed, and visit several sports facilities including Santiago Bernabéu Stadium, Metropolitano Atlético Madrid Stadium, Wizink Center Arena, and other facilities in the city.
Admissions Criteria
Completed Summer Discovery application
Program Outcomes
Disclaimer
Information subject to change as program updates come in for 2025!
Summer Discovery Certificate of Completion
After successfully finishing this course, you will be awarded a certification completion for your accomplishment.
*This is a preview, not what you will receive